RegASK 2021

Service Type
BrandingVisual IdentityGraphic DesignWebsite DesignMarketing CollateralMotion GraphicAnimation
Industry
Regulatory & Compliance Technology, RegTech, AI
About the Client

RegASK is a leader in regulatory affairs, combining expert knowledge with AI technology to help businesses navigate compliance more efficiently. Their platform simplifies complex regulations, making compliance easier and more accessible for companies worldwide.

Challenge

RegASK needed a fresh brand identity and a more intuitive digital experience to reflect its innovation and leadership in regulatory intelligence. Their website, platform UI, and marketing materials required a modern, cohesive look that aligned with their AI-driven solutions.

Solution

I updated RegASK’s brand with modern colors, fonts, and visuals to highlight its expertise in regulatory affairs and AI. Using vector illustrations, I created clear, consistent graphics that make complex ideas easier to understand. I also redesigned the website, social media assets, business cards, and sales materials, and created tutorials, motion graphics, and brochures to help users engage with the product.

Impact

  • checkStrengthened RegASK’s brand identity, making it more modern and credible.
  • checkDriving a 280% increase in website traffic and 292% user growth.
  • checkIncreased brand recognition at industry events with a professional event booth and branded merchandise.

Brand Identity

  • RegASK’s updated visual identity is modern, clear, and professional. The color palette of navy blue, pumpkin orange, cool gray, and cloud blue reflects trust, innovation, and energy. The Nunito typeface was chosen for its clean and easy-to-read style, making complex information more accessible.
  • The use of graphic illustrations with colorful elements gives the brand a distinct personality while simplifying technical concepts. These visuals help communicate complex regulatory topics in an engaging and accessible way.
RegASK 2021 - Brand Identity
RegASK 2021 - Brand Identity
RegASK 2021 - Brand Identity
RegASK 2021 - Brand Identity
RegASK 2021 - Brand Identity
RegASK 2021 - Brand Identity

Website Design

  • The website was completely redesigned with a clean, user-friendly layout that highlights RegASK’s AI-powered solutions. The design focuses on clarity, usability, and engagement, making it easy for visitors to understand RegASK’s services and expertise.
RegASK 2021 - Website Design
RegASK 2021 - Website Design

Business Cards & Marketing Materials

  • I designed professional business cards, ensuring they reflected the company’s refined brand identity. Additionally, I created social media templates, ads, brochures, and email campaigns, all designed to maintain a consistent, professional, and visually engaging brand presence.
RegASK 2021 - Business Cards & Marketing Materials
RegASK 2021 - Business Cards & Marketing Materials
RegASK 2021 - Business Cards & Marketing Materials
RegASK 2021 - Business Cards & Marketing Materials

Event Booth & Branded Merchandise

  • For industry events, I designed an event booth setup that reinforced RegASK’s presence and professionalism. Branded t-shirts, table cloth, pull-up banner and promotional items were also created to strengthen brand recognition at conferences and networking events.
RegASK 2021 - Event Booth & Branded Merchandise
RegASK 2021 - Event Booth & Branded Merchandise

The Platform

  • To enhance the user experience for RegASK’s AI-powered regulatory platform, I created platform introduction videos, tutorials, and PDF guides that help users understand its features and capabilities.
RegASK 2021 - The Platform

PowerPoint Templates

  • I developed a PowerPoint template and branding guidelines for the business development and sales team. The template featured clean, modern slides with structured layouts, making it easier to create compelling investor and client presentations.
RegASK 2021 - PowerPoint Templates

Motion Graphics

  • I created motion graphics and animated content to visually explain RegASK’s AI-driven regulatory intelligence, making complex topics more engaging and easier to understand.

What RegASK Says

Cindy is a highly talented graphic designer who always amazes you with her digital drawings and creations. You can trust her with no reservations to create any perfect digital graphic content, layout, or motion design. I can only recommend Cindy to any organization for her talent, commitment, versatility, and team spirit. Last but not least, she is the kindest person ever.

Digital Marketing Operation Manager

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